Oliver Reichenstein studied philosophy in Basel and Paris. In 2003, he moved to Tokyo where he founded iA in 2005.

Today, iA runs offices in Zurich, Tokyo and Berlin, offering digital strategy and interaction design to international clients such as Red Bull, Monotype, KPMG, NHK, The Guardian, Holtzbrinck, UBS, Swatch, Süddeutsche Zeitung, Ringier, Freitag, and Swisscom. iA offers client services and builds its own products. With over 1,000,000 apps sold, iA Writer has become the best selling plain text editor for iOS, Mac, and Android.