We’ll cover the most practical approaches for anyone busy doing other things. And show you how to fit research into virtually any timeline, type of organization, or process.

What you'll learn:

• Use research in any organization, budget, team, or timeframe
• Identify and formulate your key questions (Hint: they’re not the ones you think they are.)
• Choose research methods and activities
• Master the art of the interview
• Think as a team to get the best insights from your data
• Digest, report, and share insights so that none get lost or go to waste
• Convince skeptics of the value of being a skeptic
• Cultivate practical curiosity throughout your company

Location

Microsoft Technology Center
555 California Street, Suite 200
San Francisco, CA 94104
Google Maps

Schedule for Thursday, April 6th

8:30am – Doors open, Registration
9:00am – Introduction & Kick-off
11:00am – Coffee Break
12:30pm – Lunch
1:30pm – Afternoon Session
3:00pm – Coffee Break
5:00pm – The End, Networking

Save $100 when signing up for the conference and a workshop!